QuikTrip Now Has Blackhawk Network’s Gift Card Mall(TM)

Dec 08, 2011 – Yesterday, it was announced by MARKETWIRE that Blackhawk Network and QuikTrip convenience stores have joined forces to offer Blackhawk’s award-winning Gift Card Mall in several hundred QuikTrip stores across the U.S. The overall strategy of the partnership is to give potential customers a wide variety of choices when shopping. The palette of gift cards historically offered by the mall include various retail, telecom, fashion, dining, sports and entertainment cards from several of the most desired brands.

Gift Card Mall currently reaches more than 165 million people each week according to Blackhawk Network. QuikTrip stores will now become part of the recently expanded network of leading internet retailers, grocery stores, pharmacies, big box stores, convenience and specialty stores. Prepaid Visa debit cards are part of the focus of Blackhawk’s marketing strategy that includes reward and incentive programs with flexibility to accommodate the consumer.

Talbott Roche, President of the Blackhawk Network said:

“QuikTrip is a valuable addition to our ever-growing network of alliance partners in the convenience store sector. Our customers now have convenience and choice when visiting their local QuikTrip store and shopping Gift Card Mall’s wide selection of prepaid offerings.”

Blackhawk has been no stranger to aggressive marketing in the past and still attempts to move the prepaid industry forward by keeping convenience, price and availability to the customer in mind.

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